Nadia Geller

Home Made Simple is a lifestyle brand that features tips, advice and ideas for the home primarily on its website, TV show and through email. It is supported by the Procter & Gamble brands: Cascade, Dawn, Febreze, Gain Ultra, Mr. Clean, and Swiffer. Home Made Simple is what marketers call a cohort site, a website that promotes a product or multiple products by providing helpful information, like recipes and tips, not solely advertising and marketing messages.

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While You Were Out is an American reality series that aired episodes on the cable channel TLC. The format of the show is similar to TLC's Trading Spaces. While You Were Out adds a suspenseful gimmick by keeping the entire redecoration a secret from the homeowner.

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