House Peters Jr.

55 years ago, on October 1 1968, the first brand advertising spot appeared on the French television screen. Over the next three decades, thousands of creative little films would seduce and build our collective memory. Kitschy or cult spots, humor, slogans, music, stars, gimmicks, grand spectacle or sex appeal: during its golden age, how did advertising convince? Thierry Ardisson has brought together almost 400 advertising clips to relive the era of the conquest of minds and wallets.

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Colonel Custer, an outspoken believer in fair treatment for the Indians, is ousted from his post and forced into retirement. Fueled by ambition when a Senator Blaine convinces him to run for President, Custer decides to upstage General Terry at Little Big Horn.

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Two Army officers, an alcoholic ex-Confederate soldier and a womanizing Mexican travel to Mexico on a secret mission to prevent a megalomaniacal ex-Confederate colonel from selling a cache of stolen rifles to a band of murderous Apaches.

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A Mexican gunslinger is injured trying to save his son and is put into prison. When he's released, he's got revenge on his mind.

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The adventures of a newspaper reporter covering the world of cops and gangsters in 1920s Chicago.

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Frankie stumbles on a stash of cash and finds himself way in over his head during the course of one sordid evening filled with greed, lust and violence. The stolen money creates friction between Frankie and his girlfriend Ellie while Frankie must deal with school, his job and the true crooks on his tail.

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An anthology series containing drama, psychological thriller, fantasy, science fiction, suspense, and/or horror, often concluding with a macabre or unexpected twist.

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The Deputy is an American western series that aired on NBC from September 1959, to July 1961. The series stars Henry Fonda as Chief Marshal Simon Fry of the Arizona Territory and Allen Case as Deputy Clay McCord, a storekeeper who tried to avoid using a gun.

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Stu Bailey and Jeff Spencer are the wisecracking, womanizing private-detective heroes of this Warner Brothers drama. They work out of an office located at 77 Sunset Strip in Los Angeles, California, right next door to a snazzy restaurant where Kookie works as a valet. The finger-snapping, slang-talking Kookie occasionally helps Stu and Jeff with their cases, and eventually becomes a full-fledged member of the detective agency. Rex Randolph and J.R. Hale also join the firm, and Suzanne is their leggy secretary.

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Bat Masterson is an American Western television series which showed a fictionalized account of the life of real-life marshal/gambler/dandy Bat Masterson. The title character was played by Gene Barry and the half-hour black-and-white shows ran on NBC from 1958 to 1961. The series was produced by Ziv Television Productions, the company responsible for such hit series as Sea Hunt and Highway Patrol.

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Westinghouse Desilu Playhouse is an American television anthology series produced by Desilu Productions. The show ran on CBS television between 1958 and 1960. Two of its 48 episodes served as pilots for the 1950s television series The Twilight Zone and The Untouchables.

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Bronco is a Western series on ABC from 1958 through 1962. It was shown by the BBC in the United Kingdom. The program starred Ty Hardin as Bronco Layne, a former Confederate officer who wandered the Old West, meeting such well-known individuals as Wild Bill Hickok, Billy the Kid, Jesse James, Theodore Roosevelt, Belle Starr, Cole Younger, and John Wesley Hardin.

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Dan Beattie gives up his lawman job to move further west and rejoin his old war buddy Curt Warren in the town of Sundown. At first mistaken for a railroad agent by Beau Santee, a Sundown businessman who wants to keep the railroad away from his town, Dan is nearly killed by Santee's henchman, Mark Faber. Dan discovers that his old pal Curt works for Santee. Even after learning Dan's true identity, Santee considers him trouble and plots to get rid of him. With the help of Curt's son Stony, Dan tries to get Curt to take a stand on the right side of the law.

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The cases of master criminal defense attorney Perry Mason and his staff who handled the most difficult of cases in the aid of the innocent.

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Sugarfoot is an American western television series that aired on ABC from 1957 to 1961. The series stars Will Hutchins as Tom Brewster, an Easterner who comes to the Oklahoma Territory to become a lawyer. Jack Elam is cast in occasional episodes as sidekick Toothy Thompson. Brewster was a correspondence-school student whose apparent lack of cowboy skills earned him the nickname "Sugarfoot", a designation even below that of a tenderfoot.

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A New Mexico Town Marshal, Clay Morgan, known as 'Black Patch' since he had lost an eye in the Civil War, takes his job seriously, especially after an old friend, Hank Danner, arrives in ...

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A preacher (George Nader) fears for his family (Phyllis Thaxter, Tim Hovey) after killing a teenage burglar whose father seeks revenge.

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The widows and children of survivors of the H.M.S. Bounty rule Pitcairn Island, fighting off sailors and intruders.

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Dick Powell's Zane Grey Theatre, sometimes simply called Zane Grey Theatre, is an American Western anthology series which ran on CBS from 1956 to 1961.

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Telephone Time is an American anthology drama series that aired on CBS in 1956, and on ABC from 1957 to 1958. The series features plays by John Nesbitt who hosted the first season. Frank C. Baxter hosted the 1957 and 1958 seasons. The program was directed by Arthur Hiller.

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After moving to a new town, troublemaking teen Jim Stark is supposed to have a clean slate, although being the new kid in town brings its own problems. While searching for some stability, Stark forms a bond with a disturbed classmate, Plato, and falls for local girl Judy. However, Judy is the girlfriend of neighborhood tough, Buzz. When Buzz violently confronts Jim and challenges him to a drag race, the new kid's real troubles begin.

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Sergeant Preston of the Yukon is an American action adventure northwestern television series based on the radio drama Challenge of the Yukon. It was initially broadcast in color on CBS across three seasons from September 29, 1955 to September 25, 1958. Richard Simmons stars as Sergeant William Preston, who patrols the Yukon Territory in search of renegades and outlaws, during the time of the Klondike Gold Rush of the 1890s.

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The Adventures of Champion follow a wild stallion named Champion, who remarkably becomes friends with a young boy named Ricky North.The show followed the boy and the horse as they went on crazy adventures in the Southern West during the late 1800s.

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Navy Log is an American drama anthology series that initially aired for one season on CBS. It relates the greatest survival war stories in the history of the United States Navy. This series premiered on September 20, 1955, but the following year, it was moved to ABC, where it aired until September 25, 1958. The program aired for a total of three seasons and 102 episodes.

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Gunsmoke is an American radio and television Western drama series created by director Norman MacDonnell and writer John Meston. The stories take place in and around Dodge City, Kansas, during the settlement of the American West. The central character is lawman Marshal Matt Dillon, played by William Conrad on radio and James Arness on television.

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The Life and Legend of Wyatt Earp is a television western series loosely based on the life of frontier marshal Wyatt Earp. The half-hour black-and-white program aired for 229 episodes on ABC from 1955 to 1961 and featured Hugh O'Brian in the title role.

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Buffalo Bill, Jr. is an American Western television series starring Dickie Jones that aired in syndication from March 1, 1955, until September 21, 1956.

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Lassie is the pet of Jeff Miller, an 11-year-old farm boy. The two become best friends and enjoy family adventures in the American countryside, teaching each other about love, nature and commitment.

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An ex-Marine, on the lam from a murder charge, hitches a ride with a glamour-magazine photographer, who is travelling cross-country with her principal model. Tensions rise when the women realize the man with them may be a killer.

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A 17th-century Caribbean port rumored to have frequented by pirates rises from the ocean floor, where it came to rest after an earthquake many years before. A scientist wants to study it, some thugs want the treasure alleged to be stored there, a bunch of mutated giant crabs living there attack them all.

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A singing territorial ranger (Gene Autry) spots his younger brother in an outlaw gang.

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An ex-convict sets out to uncover who framed him for an armored car robbery.

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When newcomers Whip and Bob break up a saloon fight they are made town Marshals. This puts then in the middle of the range war between large ranch owner Howard and the small ranchers. Everyone thinks Howard is the culprit but Whip believes otherwise.

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Doc Lockwood and his gang are trying to take away Autry's contract for supplying horses to the stagecoach line. Parson Brooks joins Autry in an effort to clean up the town of Sadderlock.

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Hopalong Cassidy was television's first western program. The series aired on NBC and stared William Boyd as the cowboy Hopalong Cassidy.

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Mine owner William Sharon keeps having his gold shipments held up by a gang of bandits. Sharon hires banker Charles Crocker, who happens to have connections in the Central Pacific Railroad, to build a spur line from Virginia City to Carson City, so that the gold can be shipped by railroad. Silent Jeff Kincaid is the railroad engineer. However there is opposition to the railroad, chiefly from another mine owner, Big Jack Davis.

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