Restaurant owner Lu Ganyu has two sons and a daughter. His eldest son, Lu Wenjun, becomes a journalist and later opens his own newspaper. However, his newspaper is suppressed by rivals, making him realize the cunning nature of the business world and prompting him to change. Wenjun uses the wealthy Huang De to help him, but he later forces Huang to sell his shares. Wenqi, Wenjun's sister, marries Huang despite her family's objections, but they don't get along. Wenjun falls in love with Xiao Ailian and Zou Shujuan. Although he marries Shujuan, he can't forget about Ailian. In his bid for success, Wenjun ignores his family and even associates himself with Meng Yanhong, a famous matchmaker, leading to his eventual success but estrangement from his loved ones. Meanwhile, Huang and Wenjun's enemies conspire to take him down.
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